The Rugby Love





Support The Rugby Love

The Rugby Love explores the bonds created by the game, and the communities it crosses, and connects the pubs with people who gather to cheer on their teams with passion.

This year we’re partnering with Wooden Spoon to help deliver life-changing projects via the children’s rugby charity. The Partnership between Young’s and Wooden Spoon is celebrating the year of rugby in the 200th year since the sport began.

As the sport celebrates 200 years of tackles, tries, tears, and triumphs, we will strengthen our affiliation with rugby and give back to our communities throughout an exciting year of tournament opportunities.

Through the support of you and our teams we’re hoping to raise £150k collectively through locally supported Wooden Spoon initiatives:

School of Hard Knocks (getting people back on their feet through the sport)
Assistant Dogs for the blind
Wheel Chair Rugby (purchase for local clubs to make the sport more accessible)
Maddy’s Mark (positive mental health for women in rugby)
Pass the Plate (a food bank initiative)


Wooden Spoon is the children’s charity of rugby. They are a grant-making charity and fund life-changing projects across the UK & Ireland. Their aim is that every penny that volunteers raise is spent in their local communities. They need your help more than ever as more children need our help. In the last year Wooden Spoon was only able to fund one in four of the grant applications they received due to the increased demand for our support. They are asking you, the rugby community, to come together, in the true spirit of rugby and help change young peoples’ lives.

Find out more Find your closest pub

Young’s Drop Gold cask ale

Our rugby themed beer will be arriving to pubs from 28th August and will be ready for the tournament start date.

With a spicy hop aroma and a balanced crisp and hoppy flavour throughout, every pint sold generates a 20p donation to the Wooden Spoon charity, it’s guaranteed to be kicking goals.

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SOHK delivers life-changing programmes across the UK. The Schools programme changes the lives of children and young people using rugby which is supported by a curriculum of powerful life lessons. They work with school children at risk of exclusion to help them re-engage with education. The partnership will help fund more places for children on the programme in schools across the South East and London.

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We all know the difference dogs can make to our lives. But for the people they support, our dogs can actually make life possible. The partnership will be helping to fund assistance dogs to support groups of children and young people with a range of disabilities and social needs.

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Wheelchair rugby is a team sport for athletes with a disability. The partnership will supply more rugby wheelchairs which means more children and young people can get involved in this amazing sport and together we can help support tomorrow’s superstars.


Because not all battles are fought on the pitch Maddy’s Mark was established to remember Maddy Lawrence who, sadly, died unexpectedly following a rugby injury whilst playing for the University of West England in 2022. The charity exists to raise funds in her name to promote positive mental health and wellbeing in young women, through the sport of rugby. The partnership will help fund more young people.

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Wooden Spoon’s ‘Pass the Plate’ campaign provides support for food banks and community schemes up and down the country. The partnership will help people struggling to feed their families in these challenging economic times and will contribute to putting food on the plates of many.

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During the months of September and October for every bottled of Diet Coke and Coca-Cola sold, Coca-Cola will donate 20p to the Wooden Spoon Charity.


Part of the funds raised will go directly to a community build project where the pub and support teams who have raised the most funds will be invited to come and help build the project themselves at a school or centre for vulnerable young people.

Can’t decide which of our
amazing initiatives to support?


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